Friday, October 26, 2007

Beer brewers quit drinking, start smoking crack


This story is a little old (the AP finally picked up on it, but it's been around blogs for awhile). It's also a bit esoteric, so bear with me.

Apparently, when the Boston brewers who manufacture that foul swill called Sam Adams beer learned that some copyright-infringing ruffians in Portland (of the Northwest vein) had registered the domain name "samadamsformayor.com" and "mayorsamadams.com", they were more than a little pissed (haha, get it?)

They even sent a letter to one of the perpetrators, KEX radio host Dave Anderson, who replied with diligence and the appropriate degree of sincerity:

"Boston Beer has used the trademarks SAM ADAMS and SAMUEL ADAMS since 1984," said the letter, which asked Anderson to surrender the Web sites.

The radio hosts have responded by broadcasting the sound of a listener pouring Sam Adams beer in the toilet.

But as it turns out, Sam Adams is, like, a real person! And he's, like, really running for mayor! Adams, a city commissioner in Portland, announced his candidacy last month. After registering the domain names, the two radio hosts vowed to hand them over to the candidate if he came on their show and discussed his platform. Also, as Portland Sam points out to the Boston Sams, he's arguably been using HIS trademark since 1963.

Hilariously, the company hadn't even bothered to investigate the nature of the Web sites before sending the letter. And when they learned of their error, they graciously offered Northwest Sam the right to use his own fucking name -- but only for a limited time:
(Boston Beer's Helen) Bornemann said she's willing to discuss Adams' use of his name on his Web sites "probably for the length of the time the election is being held."

Aw, well thanks, bitch. Go Red Sox!

(story here)

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